The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency

Authors

  • Afifah Hayati Universitas Mercu Buana Yogyakarta
  • Nugraeni Nugraeni Universitas Mercu Buana Yogyakarta

DOI:

https://doi.org/10.61132/epaperbisnis.v2i4.634

Keywords:

Accounting Knowledge, Bantul, Business Capital, E-Commerce, MSMEs Sustainability

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in Indonesia’s economy, especially in Bantul Regency, where they significantly contribute to the Gross Regional Product(GRDP) and job creation. Despite a rise in MSMEs numbers from 2021 to 2024, their long-term viability is hindered by issues like insufficient funding, inadequate accounting skills, and underutilization of e-commerce platforms. This research investigates how businesses, accounting knowledge, and e-commerce adoption impact MSME sustainability in Bantul Regency. Employing a quantitative method, it collected primary data via questionnaires from 100 MSME operators selected through purposive sampling. Analysis involved multiple linear regression. Findings indicated that business capital had no significant influence on sustainability, while accounting knowledge and e-commerce use positively and significantly boosted it. The R2 value of 29% show that these factors collectively explain 29% of MSME sustainability variance, with the remaining 71% attributed to external variables. The study highlights the need to enchane accounting education and digital tools to boost MSME competitiveness and resilience.

Downloads

Download data is not yet available.

References

Amanda, T. A., & Rialdy, N. (2024). Faktor-faktor yang mempengaruhi implementasi standar akuntansi keuangan untuk entitas mikro, kecil, dan menengah serta dampaknya terhadap keberlanjutan usaha pada UMKM Kota Dumai. MEA: Jurnal Manajemen, Ekonomi, dan Akuntansi, 8(1), 1812–1829. https://doi.org/10.31955/mea.v8i1.3916

Ami, P. N. F., & Hadyarti, V. (2024). The influence of financial capital, financial goal setting, and financial anxiety on the sustainability of UMKM in Sampang District, Madura Island. Jurnal Costing, 7(6), 221–234. https://doi.org/10.31539/costing.v7i6.13069

Amornkitvikai, Y., Tham, S. Y., Harvie, C., & Buachoom, W. W. (2022). Barriers and factors affecting the e-commerce sustainability of Thai micro-, small-, and medium-sized enterprises (MSMEs). Sustainability, 14(14), 8476. https://doi.org/10.3390/su14148476

Anggriyani, T., & Nugraeni. (2024). Analisis faktor-faktor yang mempengaruhi kualitas laporan keuangan. International Journal of Accounting, Auditing and Finance, 13(4), 1110–1114. https://doi.org/10.31961/ijaaf.v4i1.14568

Aulia, Y. R., & Rizki, N. (2025). Menuju UMKM berkelanjutan: Integrasi digitalisasi akuntansi, kompetensi SDM, dan pengelolaan keuangan. Jurnal Akuntansi dan Keuangan, 6(2), 417–431.

Ayem, S., & Hernindya, N. R. (2025). Faktor-faktor yang mempengaruhi keberlangsungan usaha UMKM. Jurnal Pendidikan Ekonomi, 13(2), 82–90. https://doi.org/10.26740/jupe.v13n2.p81-90

Ayu, G., Laksmi, L., & Rustariyuni, S. D. (2024). Analysis of the effect of QRIS usage, e-commerce, and capital on MSMEs income in Tabanan Regency. Epaper Bisnis: International Journal of Entrepreneurship and Management.

Azzahra, C. I., Darmayanti, E. F., & Suyanto. (2022). Produk dan kebijakan pemerintah terhadap keberlanjutan bisnis UMKM (Studi pada UMKM bidang perdagangan di Kelurahan Iringmulyo Kota Metro). Jurnal Akuntansi, 2(1), 104–112. https://doi.org/10.24127/akuntansi.v2i1.903

Damiyana, D., Maulina, E., Muftiadi, A., Auliana, L., & Kurniadi, K. (2024). The influence of innovation, knowledge management, and e-commerce adoption on MSME performance and its impact on MSMEs sustainability. Journal of Innovation and Product Development, 8(11), 1–30. https://doi.org/10.24294/jipd.v8i11.7994

Febriana, R. S., Sh, A. M. R., & Utami, C. K. (2025). Pengaruh modal usaha, pemahaman akuntansi, dan fintech payment gateway terhadap keberlanjutan UMKM di Kecamatan Majalaya. J-SIME, 2(1). https://doi.org/10.71417/j-sime.v2i1.1067

Ferli, O. (2023). Financial literacy for better access to finance, financial risk attitude, and sustainability of MSMEs in Indonesia. Jurnal Manajemen Universitas Ibn Khaldun Bogor, 14(1), 111–122. https://doi.org/10.32832/jm-uika.v14i1.9792

Hasibuhan, R. R., Suliyanto, & Novandari, W. (2025). How e-commerce and digital marketing adoption affect marketing performance with dynamic marketing capabilities as a moderator on batik sustainability. JISEM, 10, 165–172. https://doi.org/10.52783/jisem.v10i39s.7136

Maya, S., & Husda, A. P. (2024). Pengaruh e-commerce, pengetahuan akuntansi, dan sistem informasi akuntansi terhadap kinerja UMKM. Ekonomi Bisnis, 12, 1178–1193. https://doi.org/10.32877/eb.v6i3.1101

Paraswati, D. A., & Aisa, N. N. (2025). Pengaruh pengetahuan akuntansi, literasi keuangan, pengelolaan keuangan, dan modal pinjaman terhadap kinerja UMKM di Rejowinangun. Neraca, 9(1), 32–48. https://doi.org/10.31851/neraca.v9i1.18385

Pariska, V., Dewi, I. K., Kartika, A., & Yulaeli, T. (2024). Jurnal Manajemen, Akuntansi dan Logistik, 2(2), 1183–1197.

Pratiwi, Y. I., & Setiyono, T. A. (2024). Pengaruh kapabilitas inovasi, modal usaha, diversifikasi produk, dan pemahaman akuntansi terhadap keberlanjutan bisnis UMKM bidang kuliner di Kota Semarang. Jurnal Ilmu Akuntansi, 2(2), 151–162. https://doi.org/10.36733/jia.v2i2.10161

Putri, N. M., & Suryaningrum, D. H. (2025). The importance of e-commerce, financial technology, and financial performance for MSMEs business sustainability. E-KOMBIS, 13(2), 1225–1238. https://doi.org/10.37676/ekombis.v13i2.7012

Putri, N. M., Erlina, R., & Husna, N. (2024). Examining the role of information technology, creativity, and business capital in supporting MSMEs sustainability in Bandar Lampung’s fashion industry.

Rusanto, P., & Ompusunggu, H. (2025). Analisis pengaruh ketersediaan pembiayaan, pengetahuan akuntansi, dan digitalisasi terhadap kinerja UMKM di Kota Batam. Scientia Journal, 7(2), 79–93. https://doi.org/10.33884/scientiajournal.v7i2.9542

Rusminah, S., Hamzah, M. I., & Rohmah, A. M. (2025). Pengaruh digital marketing, inovasi produk, dan modal usaha terhadap keberlanjutan UMKM. Jurnal Manajemen, 2(1), 31–40.

Saputra, D. H., & Mulya, H. (2022). Analysis of the effect of business capital, e-commerce, and education level on MSMEs revenues. International Journal of Economics and Management Studies, 8(9), 1296–1300.

Susanti, N., Yusriwarti, Y., & Hapsari, S. U. (2024). Pengaruh penggunaan informasi akuntansi manajemen, pengetahuan akuntansi, dan kepribadian kewirausaha terhadap kinerja UMKM di Tembilahan. Jurnal Akuntansi Keuangan, 11(2), 130–140. https://doi.org/10.32520/jak.v11i2.2266

Tahu, G. P., Verawati, Y., Djoko, D., & Susilo, B. (2025). The influence of working capital on MSME sustainability with liquidity level as a mediator. Journal La Sociale, 6(3), 721–727. https://doi.org/10.37899/journal-la-sociale.v6i3.2049

Tenedero, E. Q., Sintos, J. R., & Araza, J. B. (2025). Working capital management practices of MSMEs in Samar, Philippines towards triple bottom line sustainability. ESP Journal, 10(2), 1–14. https://doi.org/10.59429/esp.v10i2.3271

Tifano, F., & Khairunnisa, K. (2025). Pengaruh financial literacy dan pengetahuan akuntansi terhadap pengelolaan keuangan UMKM di Kota Palembang. Jurnal Prima Ekonomi, 6(1), 46–52. https://doi.org/10.35957/prima.v6i1.11264

Umam, M. F. S., Saparida, R. W., & Sandra, R. Y. (2025). Kinerja keuangan UMKM di Kabupaten Majalengka. JAKSI, 6(3), 360–374. https://doi.org/10.31949/j-aksi.v6i3.16294

Wati, J. P., Mahera, D., Ilham, M., & Pujangga, R. I. (2025). Pengaruh e-commerce, sistem informasi akuntansi, dan modal usaha terhadap pengambilan keputusan berwirausaha UMKM di Kota Lhokseumawe. JIMEA, 2(4), 200–204. https://doi.org/10.62017/jimea.v2i4.5527

Zein, A. W., Husna, D. Z., & Khairiah, A. (2025). Resiliensi UMKM Kota Medan: Analisis pertumbuhan ekonomi sebelum dan sesudah pandemi COVID-19 serta peran pemerintah dalam pemulihan ekonomi. JBEP, 2(2). https://doi.org/10.61132/jbep.v2i2.1117

Downloads

Published

2025-12-31

How to Cite

Afifah Hayati, & Nugraeni, N. (2025). The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency. EPaper Bisnis : International Journal of Entrepreneurship and Management , 2(4), 197–204. https://doi.org/10.61132/epaperbisnis.v2i4.634