Melisa Jumatun Ulya and Nurlia Fusfita 2025. The Influence of Social Media and Brand Awareness on University Students’ Purchase intention in E-Commerce. Green Inflation: International Journal of Management and Strategic Business Leadership. 2, 3 (Aug. 2025), 101–108. DOI:https://doi.org/10.61132/greeninflation.v2i3.506.