Yuxuan Zhang and Jacky Mong Kwan Watt 2025. The Influence of Class Culture of Social Media on Generation Z’s Apparel Purchase Behaviour in Guangzhou. Green Inflation: International Journal of Management and Strategic Business Leadership. 2, 2 (May 2025), 86–93. DOI:https://doi.org/10.61132/greeninflation.v2i2.332.