I Komang Ramdayana and Ni Nyoman Kerti Yasa (2026) “The Influence of Market Orientation, Product Innovation, and Digital Marketing on Marketing Performance: A Study on Wood Craft MSMEs in Gianyar Regency”, Digital Innovation : International Journal of Management, 3(3), pp. 01–12. doi: 10.61132/digitalinnovation.v3i3.714.