NURUL HABIBAH; YAYUK YULIANA; MHD HILMAN FIKRI; MHD DANI HABRA. The Influence of Beauty Influencers, Brand Awareness, and Word of Mouth on the Purchase Decision of Skintific Beauty Products Among the People of Marendal I Village, Deli Serdang. Digital Innovation : International Journal of Management, [S. l.], v. 3, n. 2, p. 96–103, 2026. DOI: 10.61132/digitalinnovation.v3i2.743. Disponível em: https://international.arimbi.or.id/index.php/DigitalInnovation/article/view/743. Acesso em: 22 oct. 2026.